Our identity

Casino Group is experiencing an exceptional situation. With the sale of some of the Group’s banners, the scope of its operations has been transformed, along with its shareholding structure and governance. But the situation does not undermine our commercial strengths or our collective commitment and despite this period of change, the major challenges we face
remain the same:

Securing the Group’s long-term future by focusing our efforts on the convenience segment in France. True to our values and commitments, we remain convinced that the retail sector provides a service that is essential to consumers in every region.

Planning for the future with confidence, by continuing to address new consumer trends, in a more responsible, local and fair manner. In so doing, we build on our strengths, such as our premium and convenience formats, which have stood the test of time. We are also making changes to our real estate assets by making them more modular, to adapt to new uses and create value.

Continuing our efforts to develop our stores and their expertise, to provide an ever more efficient and agile range of services meeting customer expectations. We are pursuing this development on several fronts: products; services, such as delivery; and e-commerce, by establishing partnerships with innovative players and digital experts to support new consumer habits.

To write a new chapter in our history, the Group is counting on the dynamism and reputation of our brands, our steadfast values and our fundamentals along with the unfailing commitment of our teams, who strive to improve our operational excellence and boost the local appeal of our stores day in and day out.