As a benchmark player in daily life since 1932, Monoprix has built a one-of-a-kind relationship with its urban customers through its store network and website, monoprix.fr. Thanks to unique assortments and private-label food, beauty, fashion and household products, the banner makes the little pleasures in life accessible to everyone.
Figures: 316 stores and 20,275 employees
In 2019:
> Roll-out of the Monoprix shop on Amazon Prime Now (delivery of the best of Monoprix in under two hours) in Paris, and extension of the service to surrounding areas, Lyon and the Côte d’Azur.
> Launch of the responsible ranges Monoprix Je Suis Vert and Monoprix Bio Origines.
> Proportion of 14% reached for organic products, the leading banner in France.
> Roll-out of the no queue “Coupe-File” mobile payment solution at all stores.
> Opening of the new Home concept at Passy Plaza and the store at Cap 3000, Nice.
> Monoprix as a founding partner of Make.org’s France-wide “Grande Cause Environnement” citizen consulting initiative.
www.monoprix.fr