Leaders in good food, Casino supermarkets are at the forefront of superior products and new trends. From early morning to late evening, shoppers are engaged through all five senses in a traditional covered market atmosphere, thanks to a friendly welcome and an unparalleled selection of products. The banner has developed a product range focused on quality, pleasure and the discovery of flavours from here and elsewhere. Located in city centres and holiday areas, the stores and their teams cater to consumers’ everyday needs and special occasions.
Figures:
> 429 stores in France, 26 stores outside France
> 10 860 employees
In 2021:
> Opening of three supermarkets in Bagneux, Lyon Gerland-Debourg and Juan-les-Pins and conversion of nine Géant Casino stores
> Renovation of 73 stores
> Continued extension of store opening hours to provide autonomous service in the evening and on Sunday afternoons: 52 autonomous outlets out of a total of 257 stores
> Roll-out in 250 stores of Belive’s artificial intelligence solution for managing product shortages
> Banner commitments highlighted by the implementation of Veggie corners and the use of signage for specific promotions
> Deployment in 62 stores of an extended fruit and vegetable concept promoting local, seasonal products
> Roll-out in 321 stores of corners dedicated to the Leader Price product range
> Continued development of partnerships with Claire’s (163, or 213 stores to date), Kumo (11) and Badawin (3)
> Development of two new concepts: Casino #Toutprès (already 6 stores) and Casino #Bio (7 stores).